Nike announces plant-based dye collection
The company gives us a glimpse of a pretty new palette that will debut this summer.
Part of the summer 2019 capsule, the Nike Plant Color Collection, "inspired by alternative ways to make color," according to the company, will use plant-based dyes. The Air Max 95 and Blazer Low will be the recipients of this loveliness.
Textile dyeing is the second largest polluter of clean water globally, leaving a wake of hazardous chemicals in the world's waters.
The summer's two other sustainable releases will be the Flyleather Earth Day Pack, combining Nike's recycled leather with artist Steven Harrington's "unique aesthetic to inspire the wearer with a love for the planet."
Noel Kinder, Nike’s new Chief Sustainability Officer, talks about the "importance of preserving our planet for Nike’s long-term growth." He notes that the company will soon begin sourcing 100 percent renewable energy in Europe. And through partnerships between Nike and Avangrid in North America, the company will reach 75 percent renewable energy globally.
"These partnerships catapult us ahead of the timeline that we outlined three years ago when we joined RE100," Kinder writes, "a coalition of businesses pledging to source 100 percent renewable energy across all operations."